
We See Albertans.
Advertising Campaign, Brand Photography
This campaign for connectFirst Credit Union celebrates the essence of Alberta by showcasing it's memorable rural landscapes, small-town charm, and local business owners that define the province. Through five striking photographs and potential billboard layouts, Live Local. Bank Local. highlights the bank’s commitment to supporting Albertans, helping local businesses thrive and strengthening economies from our big cities to smallest towns.
Credits
Agency
Daughter Creative
Daughter Creative
Creative Direction
Keli Pollock
Keli Pollock
Art Direction
Emma Luit
Emma Luit
Account Director
Miranda Thorne
Miranda Thorne